About

Feliphant is not your average lifestyle blog, it’s a creative space with a mission: inspire others to question the norm and live a more conscious life.

My name is Feli and I love elephants. I am a freelance fashion journalist from Austria and I’m deeply passionate about all things beautiful and ethical. I create content in German and English for both print and online fashion, lifestyle and special interest publications. 

Surrounded by the mountains I grew up with, I developed a strong sense for freedom and space. I found artistic liberty in fashion and design which I see as a creative outlet, a mirror of my personality and a reflection of cultural codes. After working in different sectors of the fashion industry, I started questioning conventional ways to consume. Despite my passion for beautiful design, I decided not to be part of a disposable society. As it turned out, changing my approach towards consumption has a variety of positive effects. Honing my taste and evolving my true self are just the tip of the iceberg. I try to apply the same strategy to all aspects of my life and I invite you to get inspired by my personal journey.